+基于小米公司案例的品牌社群认同形成机制的模型构建研究
Release time:2018-11-29 Hits:
Journal:管理学报（旧）
Place of Publication:XXXX
Volume:14
Issue:12
Page Number:1737-1746
Number of Words:15000
Translation or Not:no
Date of Publication:2016-11-02
First Author:Pei Xueliang,胡茜茜(外),杨洋(外)