Master's Degree in Literature

With Certificate of Graduation for Study as Master's Candidates

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Lecturer (higher education)

  • Gender:Female
  • Education Level:With Certificate of Graduation for Study as Master's Candidates
  • Degree:Master's Degree in Literature
  • School/Department:华侨大学外国语学院
  • Status:在岗
  • Administrative Position:教师

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    Home > Scientific Research > Paper Publications

    从“目的论”看广告翻译

    Release time:2018-11-29 Hits:

    Journal:湖北函授大学学报
     Place of Publication:湖北开放职业学院
     Key Words:广告翻译，目的论，广告目的
     Abstract:随着世界经济文化的发展，翻译行为日益趋向多元化，传统的翻译理论难以充分的解释各种复杂的翻译行为。功能派中的“目的论”翻译理论提出了一个全新的翻译视角—用目的决定方法。这也为广告翻译带来了新的生机，注入了新的活力。
     Page Number:137
     Translation or Not:no
     Date of Publication:2010-11-02
     First Author:WYJ

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